We Build Careers Through Design That Actually Works

Since 2019, we've helped professionals across Australia reshape their career trajectories through practical website design skills. Not promises—just honest training that opens doors.

Started in a Clunes Garage

Back in early 2019, three of us were freelancing separately and barely making rent. We'd meet at a local café in Clunes, comparing notes on what clients actually needed versus what other courses were teaching.

The gap was huge. People were learning outdated techniques while real businesses were begging for designers who understood modern web standards and user needs.

So we pooled resources, rented a small workspace, and started teaching what we wished we'd learned years earlier. The first cohort was eight people. Five of them landed design roles within four months.

Early workspace setup showing collaborative design environment

What Drives Our Approach

Real Skills Over Hype

We teach what gets you hired, not what sounds impressive on a course outline. Every module connects to actual job requirements we've seen across hundreds of Australian design positions.

Honest Timelines

Career transitions take time. We're upfront about it—most students need six to nine months before they're genuinely job-ready. Anyone promising faster results isn't being straight with you.

Community Over Competition

Our students help each other land opportunities. We've seen people share job leads, review portfolios, and make introductions that led to actual employment. That culture matters more than any curriculum.

How We Actually Teach

You'll work on projects that mirror what design teams need done. Not fake assignments—real scenarios based on briefs we've collected from Australian agencies and startups.

Portfolio-First Learning

Every week builds toward work you can show employers. By month three, you'll have case studies that demonstrate your thinking process, not just pretty screenshots.

We critique your work the way creative directors do—pointing out what hiring managers look for and what makes them move to the next candidate. Sometimes it stings a bit, but students tell us later it was the most valuable part.

You'll also learn how to talk about your design decisions. That skill—explaining why you made specific choices—often matters more in interviews than the actual pixels.

Student working on portfolio project with instructor feedback

Who You'll Learn From

We're still a small operation. That means you'll get direct feedback from people who've spent years doing this work professionally, not teaching assistants reading from scripts.

Henrik Torberg

Lead Instructor & Co-Founder

Spent eight years at Melbourne agencies before moving up to NSW. Worked on everything from startup MVPs to government redesigns—which taught me that good design principles work everywhere, regardless of budget.

I got tired of seeing talented people stuck in careers they hated because they thought web design required some special gift. It doesn't. It requires practice, feedback, and someone showing you what actually matters.

These days I split time between client projects and teaching. The client work keeps me current on what's changing in the industry, so I'm not teaching outdated methods.

Ready to See If This Fits Your Plans?

Our next cohort starts in late August 2025. We cap enrollment at 24 people because that's how many we can actually support properly.

If you're considering a career shift into design, let's talk through what that realistically looks like for your situation. We'll be honest about whether our program makes sense for where you're at.

Start a Conversation

Students collaborating on design critique session